Gibson launches Ukraine relief program

Paul McCartney performs with a custom Gibson Guitars For Peace Les Paul Standard guitar in Syracuse. (Photo credit: MJ Kim)

By Brett Callwood

Gardena-based auction house Julien’s Auctions will host a Ukraine relief program organized by Guitars for Peace Gibson, to raise money for the people of the Ukraine during this time of war. The event will be part of Julien’s Auctions’ “Icons & Idols: Rock ‘n’ Roll” series, and online bidding begins on Oct. 11.

According to a statement from Julien’s Auctions, “Gibson luthiers have crafted a limited edition run of Guitars For Peace Les Paul Custom electric guitars, which proudly display the unforgettable Azure Blue and Gold colors of the Ukrainian Flag. Gibson partnered with artists to perform with the Ukraine guitars on stage on tour this summer. Autograph books traveling alongside each guitar have been autographed by Paul McCartney, The Rolling Stones, Slash, Fher Olvera of Maná, Nile Rogers of Chic, Mark Knopfler, Lzzy Hale, Margo Price, Alex Lifeson, Blossoms, The Fratellis, Kasabian, Madness, Maisie Peters, Paloma Faith, The Charlatans, The Vaccines, Toyah, My Chemical Romance, and actor Jason Momoa, among others.”

Bidding starts on Oct. 11 and concludes on Friday, Nov. 11 through Sunday, Nov. 13 with a live auction held at the Hard Rock New York but available to bidders online.

“100% of the funds from the auction of the Gibson Guitars For Peace Ukraine Relief guitars will go to the current humanitarian need for the people of Ukraine, as well as rebuilding efforts once the conflict ends,” the statement reads. “In addition to the guitars, Gibson has launched the Guitars For Peace T-Shirtto allow everyone across the globe to show their support for Ukraine in an affordable way. 100% of funds from the sale of Gibson Ukraine guitars and the Guitars For Peace T-Shirts will be donated to immediate humanitarian relief efforts in Ukraine through the Disaster Emergency Committee, a portion of the funds will also be used to re-establish music programs in Ukraine when the conflict ends.”

Registration is required to bid in this auction and can be done in person or online before the sale via the registration page (at, to bid by phone (310) 836-1818, proxy, or in person, or online. For inquiries, please email or call 310-836-1818.